85 daily newspapers, 900 non-daily publications, 23 television stations: Gannett is THE media company of the USA - and now also a K4 customer. Arizona-based Gannett subsidiary Gannett Pacific Publishing (GPP) purchased SoftCare K4, the popular editorial system for Adobe InDesign and InCopy. K4 distributor Managing Editor Inc. (MEI) recently announced this latest K4 deal to the U.S. press.
“In choosing K4, Gannett Pacific Publishing is paving the way for the next era of publishing,” says Steven Haught, vice president of sales for MEI. “The company is seizing the opportunity to boost an alternative revenue stream by installing state-of-the-art tools. There is clear recognition that now is the time to take the already strong Gannett brand and build it through ancillary publishing”, says Haught. With K4, GPP has found a robust system that can easily serve its different media channels, such as Web and Print. Gannett Pacific Publishing comprises seven unique print and online products covering several national and international markets. Along with MustDo magazines, GPP manages Hawaii.com, 101Things to Do magazines, 101ThingstoDo.com, MustDoTravel.com, Your Health Monthly, Community magazines and TV y Mas.
“Publishers want an innovative yet robust software that is not too pricey, either,” says Andreas Schrader, CEO for SoftCare. “That is why SoftCare K4 is so successful on international markets. We provide newspapers and magazines with solutions that can improve the efficiency of their workflow and strengthen their bottom line.” K4, based on Adobe InDesign and InCopy, is a professional design and editorial workflow system that manages the work of graphic designers, writers and editors into a streamlined production process. The system features multi-level security controls, open SQL architecture and robust customization options that can scale from individual workgroups to entire publishing enterprises. K4 can also manage online content, and it even features an optional module that lets users write, edit and copyfit articles from any computer with a Web browser and an Internet connection.
About SoftCare
SoftCare focuses on developing professional editorial solutions for cross-media publishing, based on Adobe Creative Suite. SoftCare K4 is a powerful, integrated publishing solution that combines efficient ways of working with proven time and cost advantages for its users. The SoftCare K2 workgroup system provides an excellent base product for people entering the world of professional publishing. Founded in 1990, SoftCare works with a team of qualified global integrators in order to guarantee high-quality system support at a local level. More than 230 systems are already successfully in use, with installations ranging from ten to more than 1,000 users. Publications using SoftCare include Focus, Capital, ADACmotorwelt, Die Zeit, Neue Zürcher Zeitung, BusinessWeek, New York Magazine, Playboy and Le Point, while corporate publishers include BASF, Siemens, KircherBurkhardt und Publicis. Find out more at www.softcare.de.
About MEI
Managing Editor Inc. (MEI) is SoftCare’s exclusive sales partner for North, Central and South America. Since it was founded in 1990, MEI has carried out more than 120 K4 installations for American publishing houses and editorial offices. An Adobe premier development partner, MEI currently supports more than 8,500 K4 users. In addition, MEI is a leading developer of high-end software solutions for the publishing industry and was named a laureate of the Computerworld Smithsonian Collections in 1999 and 2000. For more information, please go to www.maned.com.
Your Press Contact:
Frauke Kasting
Public Relations
SoftCare Software-Service GmbH
Kieler Straße 103-107
25474 Bönningstedt
PHONE +49 (0) 40 55 69 50-25
FAX +49 (0) 40 55 69 50-50
EMAIL press@softcare.de
WEB www.softcare.de
Register Court: Amtsgericht Pinneberg, HRB 4086
Managing Directors: Marion Schrader, Andreas Schrader
© 2008 SoftCare GmbH. All rights reserved.
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